Get to know the CEO and Founder of Black Mammoth, Stoy Hall. In this episode, he talks about his Midwest origins, his upbringing, and how his experience as a D1 football player led him to being passionate about financial education.
The whole focus of this podcast will be changing your money mindset and building wealth. We will also be talking about markets, news updates, business planning, employee benefits, 401k’s, benefits and much, much more with a No BS approach.
Episode Transcript:
Stoy Intro Episode
[00:00:00] Oh, we need to push record.
[00:00:01] Stoy Hall: Yeah, I’m gonna do it on the cameras and everything. On and on and on and on. Uh, . Oh, big one James’. Big ass head. Maybe bigger than my head. , I think. I think he has the biggest head in the office. , you go. Big old Nogging. Is that camera crooked? Do you, Is that just me? Yeah, it’s um, they said that they were, It looks well.
[00:00:35] I know that, but I mean, like . No, look at the see on there. That one legitimately leaning this way. You can see it on there. It’s, it looks like it’s, this back leg is, I’m not, Check camera angles quick. It’s a good call.
[00:00:53] Let’s do,
[00:00:58] Ryan Hall: Hey, Black Mamo popped out
[00:01:00] Stoy Hall: when we’re, when we’re close like this, What? Black Nameth on our, on our glasses pops out a lot like this. Dope. Let’s sure that happens. Need the dark background?
[00:01:19] All right.
[00:01:27] Record on there. Record on here. So we’re good to go. Sound tight. The shot to start it, but Yep. We, we are good as I can hear. All right? Yeah. All right. All right. All right. That’s just how we started it. I know how to get in, like to go, but where do we lead with?
[00:01:51] Gotta say
[00:01:51] Ryan Hall: something about, you know, something about, Hey guys, thanks for tuning in to Nobs Wealth podcast. Uh, and then kind of go from there. Or, welcome everyone to the well welcome, welcome.
[00:02:05] Stoy Hall: Do welcome
[00:02:07] Ryan Hall: one of those two something. Welcome, welcome
[00:02:09] Stoy Hall: everyone. You’re staring at cameras. Okay. You’re staring. Oh,
[00:02:12] Ryan Hall: that’s my camera.
[00:02:14] I mean, you can stare at this camera. You can stare at this camera. Or we can all just look
[00:02:17] Stoy Hall: at the center line center because they’ll probably faster cut. Just like this. Yeah. What be my assumption?
[00:02:23] Ryan Hall: We’re gonna need to tone down some lights, I
[00:02:26] Stoy Hall: think. Yeah. A drastically. Oh, we didn’t dim our dims up all the way.
[00:02:29] Yeah, I see. Like on and on and on and on.
[00:02:37] That’s exponentially better. Yeah.
[00:02:40] Ryan Hall: Yep. I was like, this is, this is
[00:02:43] Stoy Hall: way brighter than that bottom flap up a little bit. On that light.
[00:02:49] Ryan Hall: Oh, is it kind of just, Yeah. Yeah, I think
[00:02:54] Stoy Hall: that should be good. Yeah. It was just making you glow and then it was glowing in my eyes all at the same time, and it wasn’t good.
[00:03:01] Wasn’t good. All right. All right. Let’s do our five second please.
[00:03:10] Welcome to the No BS Wealth podcast. This is, uh, gonna be one of those renditions of podcasts that you’ve never heard of before. Yes, we’ll be talking about money. We’ll be doing live updates right. As well. Um, but also we’re gonna be talking to you, the audience and being real, getting your questions, having guests on as well.
[00:03:28] So, um, I’m mainly gonna be focused on running this whole thing and having us speak about, um, articles that come out, news updates, what’s going on in our business, and then getting down to the philosophy of it. We’ll also be doing some, um, other themed ideas, and a couple of those themes would be, Business planning, employee benefits, 401ks versus solo 401ks.
[00:03:53] Um, other interesting things you can do with your business, different benefits.
[00:03:59] Ryan Hall: Uh, some of the other things, obviously he mentioned news, crazy stuff like amc, gme, those things that pop up. Those are always gonna be on our radar and we’re probably gonna go live with those. Uh, those are things that are an anomaly in the market that we love to see from the nerd standpoint of us.
[00:04:17] But at the same time, we want you guys to be educated enough to not get caught and lose a lot of money
[00:04:22] Stoy Hall: on those things. For sure. So the whole focus is gonna be on changing your money mindset and building your wealth. So come at us at Twitter, Instagram, TikTok, YouTube. Um, this will be released on Wednesdays.
[00:04:33] We’ll have a little, uh, wealth Wednesdays. So, uh, tune in. Look forward to seeing you and, uh, why don’t we cheers a little bit. Huh? Cheers. Cheers. Cheers. Yes. See you soon. It’s right. Right.
[00:04:50] Anything else? Anything I don’t think wanna talk about?
[00:04:52] Ryan Hall: I mean, I don’t think there’s really a lot like that short, sweet minute or two. Like that’s a perfect three minutes. Like that’s a perfect teaser. It’s
[00:05:00] Stoy Hall: to just, It was two minute. That was just two minutes. Well, they’ll probably cut it to
[00:05:05] Ryan Hall: 30 seconds.
[00:05:06] Well, I mean, reels. Yeah. I mean that’s, that’d be pretty good. That’s perfect. That’ll be pretty good. Yeah. I think that one was very, very, um, very easy to knock into that one. So,
[00:05:17] Stoy Hall: Yeah, for sure. Um, I’m trying to think of how we could cut mine in half and not make it be tough on our conversation. Uh,
[00:05:29] Ryan Hall: well, first things, how’d you grow up?
[00:05:34] How’d you get into, brought up, grow up? How’d you get into the industry? And then mm-hmm. and then how did Black Mammoth come about? That kind of stuff. Yeah, that’s
[00:05:42] Stoy Hall: a fair one. All right. In five.
[00:05:53] Well welcome. Now it’s my turn right? You guys went through this . You’re up. You’re up. It’s my turn. So my background, right? Is that what we’re really doing? Yeah,
[00:06:01] Ryan Hall: absolutely. You know, tell us a little bit about, you know, where you’re from growing up and kind of what got you into the industry and kinda those early years before.
[00:06:10] Yeah,
[00:06:10] Stoy Hall: before Black Man is, So let’s go into the deep dive. Uh, born and raised in Omaha, Nebraska. You know, shout out Omaha. Um, actually I don’t know when this will go out, but as of today, November, uh, Tuesday, November 23rd, my high school’s, uh, playing in the championship again. Uh, back to back looking for back to back.
[00:06:28] So, uh, had to shout out West Side High School. Of course. West Side. Um,
[00:06:32] Ryan Hall: I think I’m gonna go back to high school and play golf there cuz that’s the coolest facility I’ve ever
[00:06:35] Stoy Hall: seen. It’s amazing. They have golf facility. Oh, wait till we show you the pictures. Oh, it’s incredible. Yeah. We’re actually gonna have it pop up while we’re talking about this because.
[00:06:44] It’s absolutely amazing. It’s insane. It’s amazing. Um, so growing up, um, I grew up with a, a split family. My, my dad’s never really been involved after the age of three. Um, my mom being single, single parent had to bear a lot of that weight. So, um, I’ve got that traditional black dad not in the picture or in and out.
[00:07:05] And, um, it, it, it was difficult, uh, because my mom has to work as much as she can to raise me. And then being an athlete and as athletes, uh, it’s not cheap, right? No, not at all. Um, so I played baseball, um, was my, my first love. Um, then I got into, you know, basketball with the y um, got into football. Um, and really those were the three main ones.
[00:07:29] And that took up, you know, all my summers, which was kind of difficult on me because my most central father figure is my grandfather. Um, who’s actually not my blood grandfather, but that’s another story. A lot more drinks. Um, and he basically raised me the most, well, from the age of like two and a half or three every summer I would go on the road with him.
[00:07:53] He’s a truck driver, so I’ve got probably 2 million miles on the road, um, under my own belt. And so every summer, that’s what I did all summer long up until you get to that age of sports. And then sports took over. Um, and so now I’m just sports heavy, right? Uh, young age. I either wanted to be Navy Seal or an NFL player.
[00:08:14] Um, both of those two good options, two great options. went, went more, tried to go the NFL route. Um, and that didn’t work out. And then all my injuries probably would’ve been tough to be a seal, but I still
[00:08:27] Ryan Hall: could’ve. Yeah, the, the military doesn’t like those injuries. They don’t, I mean, we had that similar aspirations of athletics or athletics are military and which one’s it gonna be?
[00:08:36] Pursued that athletics route Got hurt. Yeah. Didn’t work out .
[00:08:40] Stoy Hall: So, um, my family overall from a, from a wealth standpoint is, is more lower class. Um, maybe low middle, but def no low, low income. Um, and so that same mindset was always driven into me, right. Of, you know, just pay your bills to get through, um, you know, presents and gifts at Christmas time and stuff like that are to be valued, but also like it took all year to get them right.
[00:09:11] Um, also just not always getting ahead with living paycheck to paycheck. And so early on I knew I didn’t, I didn’t want that any longer. I wanted to provide more and to, and to, and to be better. Um, so going into high school, um, I’ll, I’ll go a little back of high school of just patting my own back. Um, I was the fourth freshman ever to start for our high school, um, as a freshman.
[00:09:37] Um, that was a very interesting situation when, um, we we’re freshman year, right? You have your tryouts, you have all, all of those things. And, um, I didn’t play at our middle school. I actually played for a traveling team, um, in like half that team ended up starting in varsity within the first two years. So we were a squad.
[00:09:56] Um, we won nationals and all that stuff. And so like, I’m going into the tryouts and then we’re going down in the first practice and I’m just hanging out with my friends who are freshmen and we’re chatting it up and gonna have a good time. And, um, coach yells, Oh, and I’m like, Oh shit. Right? You’re a freshman, Hell are you.
[00:10:14] That’s like
[00:10:15] Ryan Hall: deja vu for me, right? , get
[00:10:17] Stoy Hall: up here, right? , um, get up here. So I, I, you know, just trotted my 185 pound ass up to the varsity and they’re like, You’re with us. Excuse me. Okay, well I guess, I guess we’re gonna do this. Um, so fast forward, I’m practicing and, and doing well. Doing fine. Um, playing D-line is 185 pound, uh, freshman, not great, but I was quick so I can get around.
[00:10:44] Um, first game comes and I will never ever forget this, right? I’m on kick return . I’m not in the front row, I’m in, I’m in the middle, right? Cuz I can catch a ball. I’m a fullback. I can, I have hands at speed and they squibb it to me. And scouting or play, I’m like, I’m like get the ball. So all I remember is I get the ball and I get lit the up by three dudes Bellevue East.
[00:11:14] Thanks for that guys. Um, and just lit up. My helmet is sideways. My chin straps all over the place. I didn’t welcome to varsity. I didn’t fumble. And exactly what they said. They said, Welcome to Varsity Bitch. And I was like, Well, this is, this is gonna be a road. However, I did get five yards. Apparently the stat said, I don’t remember moving
[00:11:34] I remember grabbing the ball and dying. So you probably ran forward to catch the ball in your momentum, took you foot. It was feels sweet. So that was my first little lick of it all. And from that, like I realized that I, I love performing and being in uncomfortable situations, um, and using that stress to get to wherever we’re gonna go.
[00:11:51] Yeah. And as we get through this, you’re gonna realize, like it bodes very well into our industry, which you both know. So throughout high school, um, playing all the sports, um, I, I was really focused on actually engineering in architecture. Which is kind of weird. Where did that come from? I have no clue. Um, now my son Lincoln loves building shit and I can see it now.
[00:12:14] So it must be in there. Must be like the math, the numbers. I have no idea. . Um, I’m not an artist though, so designing stuff was always really interesting. But I did welding, I did woodworks. Um, I really thought I was gonna be a welder and go that route cuz it’s good money and it’s kind of fun to do. You get to burn shit and stick metal
[00:12:33] Ryan Hall: to metal.
[00:12:34] I mean, it, it’s fun. It’s fun putting stuff together and watching something actually get built in front of your eyes. I mean that’s, there’s a it’s super tangible. Yeah, exactly. You can see it. I built this. There’s a lot to that.
[00:12:46] Stoy Hall: Yeah. So it was pretty cool. I’m not gonna lie. I’m not gonna lie. Um, and then, you know, throughout high school, the, the recruiting process, which I think is one of the, I don’t know what it is now cuz it’s been a couple years, but it’s a shitty process for athletes.
[00:12:59] I, I don’t think it’s designed well for the kids. It’s designed for the schools to. essentially find a bunch of slaves to get on their teams as opposed to like finding the right kid to put in a, a successful situation. Um, and so going through that process just sucked.
[00:13:14] Ryan Hall: How, how did, and this is something that I, I went through and Lisa went through as well, How did, uh, how was the process lo, you know, handled at West Side?
[00:13:24] Yeah. Like how, how was it processed? I know you only got a specific amount of visits this year and one visit this year, whatever it might be, and then it’s, you’re taking time off school. You, you have to miss practice if you, if you take time off of school or you can go on the weekends, but you can’t go during the week.
[00:13:38] Like how, how is that process handled?
[00:13:40] Stoy Hall: Um, in football was a little different. So, um, since we play on Fridays, we can always go to the games on that weekend. So we would, we would leave early, but the initial process was very archaic because we had cassette tapes, that’s what our film was on. So you had to mass produce these tapes and mail them to all of these schools.
[00:14:00] Um, which was, which is not efficient by the way, I promise you. It’s not a very efficient thing to do. Um, so it started there and then coaches would come in, they’d pull you outta class, which is really cool cuz Right, you’re outta class, you gotta get outta class, right? So you’re like, I want all of ’em. Um, you know, early on sophomore year, you’re like, I want all of ’em senior year.
[00:14:18] Like, I don’t, I’m tired, I don’t, I don’t, I don’t want Nebraska Wesleyan. Like, I don’t, I don’t wanna get outta class for this . Um, so once you like, whittled it down a little bit, then it was just free for all of where you wanted to go, right? Um, and football, you only got five overnights visits that you could do.
[00:14:35] Um, Where’d you go in a year? Um, obviously you remember Nebraska, you and I, um, were the, were the main like two overnights. Oklahoma was another one. Um, that’s when, you know, they all had the full back and ran the eye. Yeah. And then they stopped doing that my senior year. Yay, . Uh, and then I ended up a Drake who had a full back and then they switched next year.
[00:15:00] So it’s, it’s just how that works. But the toughest part of the recruiting process is you, you’re going to all these camps, you’re going to overnights, you’re, you’re visiting everybody. Um, you truly just don’t know anything as the athlete. You’re just having fun high on life. Yeah. Well the things that come into it, like not everyone gets a full ride, which when you’re a kid you’re like, Nah, everyone gets a full ride.
[00:15:21] That’s all you think
[00:15:22] Ryan Hall: of. Well, that’s what, that’s what a scholarship means to a lot of kids is they think a scholarship means every day. School’s paid for, for sure. Hard telling. But, uh, that’s the furthest thing from the truth. It’s so far
[00:15:35] Stoy Hall: furthest thing from the truth. So like, financially, I’m thinking that, right?
[00:15:41] Yeah. Because my family has no money. Um, my grades are decent enough. I’m an athlete. That’s what’s happening. Um, and then you start like getting into the details of the offers you have and looking at ’em, and you’re like, . These, these aren’t, Oh, they’re not awful rights. Like they’re half these and like three quarters and, and quarters and zeros, and you’re like, Wait, no one told us about the financial aspects.
[00:16:04] Right. Of one just being, going to school. Yeah. , let alone a being an athlete. Right. Um, things they don’t tell you also is like, yeah, you can eat the cafeteria food, but like you still need food after that. You still need shoes and all. I mean, there’s a lot of things that go into it that we’re not all Oregon, right?
[00:16:23] Yeah. We don’t all get free gear 24 7, especially in the smaller schools. And so it’s like, those are the things that no one really talk talked to you about, and you don’t know those until you’re in it. And that’s what’s part of the, the whole recruiting that kind of sucks. Not to mention for me, um, getting into, you know, going to Drake and deciding to go there.
[00:16:43] My official visit was during a bli. my best. Bud Lin will have him on, well, probably this one maybe, but we’re for sure have him on the, no, um, no BS Goon Squad. Um, he coaches at Drake now. So it’s a, it’s a blizzard, right? . Um, Welcome to Iowa. I’m, I’m late be because my grandpa had to take me cuz my dad dropped out.
[00:17:03] It, it, it was just a whole thing. So I’m like, just flustered. We can’t really visit too much stuff cuz there’s a blizzard. Um, Coach Ash at that time was the one who recruited us and he’s very well known. Been at Drake for like a hundred years, um, at that time. So we all get on board and then July before we get here, Ash leaves goes to Montana State.
[00:17:23] So now we are a full class of recruits walking into a situation that we know zero people. Well, there was a couple coaches, Coach Charles, um, r i p um, was the one who was like heavy recruiting me. He was still here, but outside of that was like nobody. And that’s so
[00:17:38] Ryan Hall: much different than nowadays too. Like they, if a coach leaves, And that’s the coach that recruited you or that was the head coach.
[00:17:45] It’s, it’s one of those situations where if it’s a, it’s a altering to the program, basically, then you have every opportunity to decommit move with that coach or go wherever you
[00:17:56] Stoy Hall: portal what, like whatever
[00:17:57] Ryan Hall: that is like. Yeah. I mean this, the opportunities for these kids to just change schools nowadays is crazy.
[00:18:02] Stoy Hall: I, And I think it’s great. So that’s what I mean by like, think of recruiting now. I think the power with this transfer portal and all the rules is more so in the hands of the athlete.
[00:18:11] Ryan Hall: Absolutely. And it gives ’em a voice, right? Yeah. It gives ’em a chance. You’re not just locked in at this school. Now some kids, I will say probably abuse that, abuse that, Right?
[00:18:22] But at the same time it is that right. And they have every opportunity to use it. So hey, use it how you want. I mean, they want what’s best
[00:18:30] Stoy Hall: for them. Correct. Whether it’s academics or athletics. Exactly. And they gotta find the best place, the best fit. , they finally where they’re at. It’s not good choice once.
[00:18:40] Right. Um, even when you get down to the rules of red shirting, um, we only could play four quarters and then it’s burn after that. They can play like four games now. Yeah. It’s insane. They can get into four games. Four games is a lot different than four quarters. Oh yeah.
[00:18:54] Ryan Hall: And that’s where for like, for myself, like wrestling’s so much different.
[00:18:57] Like you get to wrestle in all these opens, you get to do this stuff and, and Coach Schwab always says this and he says it the best where he’s like, Wrestle your way out of a red shirt. Don’t just plan on red shirting. Right. Don’t plan on that because in the future there’s unforeseen circumstances that happen and you can burn that red shirt later on.
[00:19:15] But just be the guy right away. And not just the guy in the room, but the, the guy in the, in the country. The best guy in the nation. Like, that’s, that’s what you gotta do. Prove yourself. Don’t just assume you’re gonna red shirt because you’re young. Right. He just said that recently too. He, I mean, he says it all the time, but he just said it recently and I’m like, , gosh, what I would do to go back in that room and do it, do it all
[00:19:36] Stoy Hall: over again.
[00:19:37] Right. I would love it. I would love it. So you chose Drake even after a blizzard? Yes. Yeah, that was our joke. Um, and i’s joke, we roomed together freshman year too. It was, um, it was the place to be. Um, now it was the offense that I wanted to play in which Cho which switched up really relatively quickly. Um, and I ended up going to play linebacker, which then I talked to my coach, which is now the head coach at West Side.
[00:19:59] I was like, Why didn’t I play linebacker to begin? Cuz I loved the hell of, I think between being a true back and linebacker, like those were my callings. Um, so that was the, the main reason. Right. Loved Flynn, loved, loved the guys that we got to meet. Um, I didn’t really care about the campus because it, it was all locked.
[00:20:16] So like I wasn’t going in to see the building , I wasn’t caring about academics, you know? Yeah. Um, and so obviously I knew it was a good school, et cetera. Um, between that having a gray shirt at, um, Nebraska and then a and a gray shirt at u and i. Um, and then my buddy, um, Kyle Wheeler, who was on my travel team for my eighth grade, um, he actually took, it was between me and him for South Dakota and he took the scholarship to South Dakota.
[00:20:41] So, um, which is kind of funny cuz that’s where my wife went to school. Mm-hmm. . So it’s like all full circle, . Um, but those were my main schools and, you know, I chose Drake for education and for the offense I wanted to play. Um, and started there. Right. So we started playing, um, freshman year was crazy. Got in some trouble, Right?
[00:21:00] We talked about that. Oh yeah. Going to jail. Really fun. Yeah, it happens. You know, things happened. We didn’t have not happened. Our transition of coaches, we had no coach, so they, it was came on. So
[00:21:10] Ryan Hall: you’re blaming on No,
[00:21:12] Stoy Hall: no mentorship?
[00:21:12] Ryan Hall: No. Well, if we’re, So you could do
[00:21:15] Stoy Hall: it whatever you wanted without a coach.
[00:21:16] That’s what we
[00:21:16] Ryan Hall: thought. Okay. Well if we’re talking, we’re just, if we’re just being real, like when you’re leaving high school, I think two classes need to happen Your senior year. There needs to be like a life skills, a legit life skills class. Correct. That’s like, Hey, just because you’re out of your parents’ house and you’re in a college dorm, or you’re in a college house or something like that apartment, there’s rules that still apply for society that might, They always applied.
[00:21:40] You just didn’t necessarily have ’em at home. Two. And then two, just because you have $15 in your bank account or whatever it is, doesn’t mean that you’re, you’re on top of the world and you can go out and do whatever you want with it. Like so many kids go into more and more debt during college because they’re just not smart with their money and they were never taught how to
[00:22:02] Stoy Hall: be smart with that.
[00:22:02] Right. And back then they used to give like loans. Like you could just always get a loan. And then the loan didn’t always have to go for school. You’d get more loan than you did for school, and now you have cash. Think about that. Oh yeah. You’re flush with cash. Well flush with cash. Now the rules are a little tighter and all that stuff, but like you, you take a, an 18 year old and you give him a couple thousand dollars and.
[00:22:24] most things are spent, you know, where it’s going. Probably in a weekend. I remember credit card tables, like, just credit card table. Go to this one, this one, this one. Which 1:00 AM I gonna
[00:22:34] Ryan Hall: choose? Oh yeah. Or like, or the people that just send you a credit card in the mail and it’s like, Here’s your credit card, you’re approved, you’re approved, you’re 18, you’re ready.
[00:22:42] Yeah, you’re ready. Just go out and use it. Right. And then w
[00:22:46] Stoy Hall: wa yeah. Right. Um, so ended up going to Drake obviously. Um, I started out as an accounting major. Want walk guys. My first exam was a blank piece of paper, and uh, I put my name in the date on it and looked at it and went, Oh shit. Was it multiple choice?
[00:23:06] You had to, you had to recreate an income statement and bounce, bounce sheet based upon whatever information that they gave you. Um, Brent Dole, who was probably one of the best pitchers at Drake, who I think, I think she’s at Bama now, um, coaching softball. Um, Also my hu but uh, yeah, nope. Definitely tried to do it myself and was like, I gotta, like, I’m looking like, I’m hoping to get caught cheating so I can go back and study and take it by myself.
[00:23:32] Um, because I’m looking at a blank piece of paper, not knowing what to do. I could write balance sheet and income statement. I got, that’s a start. I scraped out a 40, I’m pretty sure I got 20 points for my name. Um, and I got a 40% and realized that day that accounting is perfect for you. It is not my thing,
[00:23:53] Ryan Hall: That’s why you just partnered with one.
[00:23:55] Stoy Hall: Partnered with one, which we’ll get to later. But yeah, so, um, starting accounting immediately switched that first semester. Uh, went to finance. Um, and our track there was finance, um, with a minor, they called them concentrations, but they’re minors, uh, business law and insurance.
[00:24:11] Um, my business law teacher, um, Luann Simpson was, she was one of the first, I believe his first judges. Female judges in Des Moines, um, was, is a badass. Like she made me sit in the front row. She called us out and we had to, It wasn’t just like a multiple choice, like you had to be an attorney to answer her questions, like, facts, prove it, double prove it, triple prove it, and then rebuttal when she gets at you.
[00:24:39] And, um, it was from that day four that I knew. Two things. One, I, I, I like law, but I’m not going to more school. Um, I, I love figuring processes and things out. And then knowing my background in my family, realizing, hey, we’re not very good with money. That, that whole thing threw me into a spin of I gotta take care of people.
[00:25:03] Um, on top of that, that year started working at the Boys and Girls Club, which was just off Drake campus at that time and realized that we have a very huge financial education problem in our country. Come to find out it’s the world, but, uh, in our country and. That all combination of things that happened that freshman and sophomore year triggered me into getting into, into our industry.
[00:25:28] Love it. We’re happy you’re here. You like that cut? Yeah. Yeah. That’s why I was just two minutes ago. Um, That’s okay. That’s okay. That’s right. Right? What? Fuck, we be off, I know where we left up. I’m thinking of how to restart it.
[00:25:50] I know where we left off. We’re transitioning basically into school or into career, right? Yeah.
[00:25:56] Ryan Hall: Mm-hmm. . All right. I, I got, I got,
[00:25:58] Stoy Hall: I got a start. I got it. Nope. I know. I got, Yes, I was saying, got this. Oh yeah. Sounds ready. And.
[00:26:12] Ryan Hall: All right, so you’re, you’re leaving school and, and, you know, you want to kind of get into this industry and start helping people out and help with that financial illiteracy. What was kind of your first step into the industry and where was that? Where’d that first job kind of
[00:26:25] Stoy Hall: come about? Yeah, so, um, it was 2011.
[00:26:28] I started an internship at Modern Woodman of America. Um, got my life in health immediately, by the way. It was one test, not two, and it’s fantastic. Um, and so I had basically that season left in that fall, so I only had half a half a year left. Uh, so I started with them that spring. Um, ended up going to Africa for football that May, and then outside of that, it was just training and then training and work training and work training and work.
[00:26:53] Um, for those that don’t know, they’re an insurance company. Um, they, they have BD and all that other stuff, but mainly insurance. And so I was selling life insurance, right, and going down that realm, um, which is good and bad, but. All three of us have been in that, in that side of the things of how it’s, you know, get four life insurance sales, 10 31, blah, blah, blah.
[00:27:13] Which is cool. Good life insurance is important, you know, we still deal with that. But, um, it, it was a, it was a learning experience for sure. Yeah. And then, so I was on their pathway to leadership. Um, became a managing partner within a year and a half of going full time. So full time in 2012, uh, June of 2013, I believe, maybe at my mass off, but, um, was managing partners.
[00:27:38] Now I have a team. Now I have to recruit. Not only do I have to recruit, I also then still have to do those numbers. Um, learned a lot. I’ve went to so many conferences. I have a lot of good friends, um, that I wish I was still closer to. From that, um, from that company, um, learned. I, I thought it was a great learning opportunity.
[00:27:57] Um, learned what I wanted to do, figured out exactly where I wanted to go. On top of all of that, Um, while being in a city that I didn’t grow up in and, and getting everything right, so I was successful enough to get to where I’m at because of essentially LinkedIn. At that time, LinkedIn was relatively new.
[00:28:13] Um, it’s not like today where you get a thousand emails of, Hey, let’s grab coffee, or I saw we’re in the same industry, or blah blah. Right. I get we have the similar friends . Yeah. Similar connections. Absolutely. Um, you know, Bob told me that you wanted to talk, I don’t know what Bob, so I don’t know how you did that.
[00:28:31] um, you know, all those things in our industry now. That’s how I did it. I would travel back and forth Omaha probably once or twice a week, and then on top of just meeting as many people as possible, um, to get me to the point of where we’re at. And I ended up getting fired actually for Modern Wood, um, for my regional director.
[00:28:50] We didn’t see eye to eye. And the reason we didn’t see eye to eye is because I wanted to be the fiduciary, which I was, and build plans. And if that plan so happened to have life insurance in it, which they all do at some point. Then we do it, right? Mm-hmm. , the plan’s the most important. Um, life insurance is very, very important.
[00:29:07] However, it might not be the first thing you have to do. It might be step 6, 10, 3, 4, 1. It doesn’t matter because one, like we do now, we have to make sure the cash flows there. Before we used to just sell life insurance. I’m sure you can test this of we think it fits. We don’t know their true budget. We don’t know anything that really fits.
[00:29:25] We just know that they have the needs analysis to get the life insurance. I don’t know how it’s gonna affect their budget.
[00:29:31] Ryan Hall: Right? And I think, I think a big thing is doing that budget breakdown now is it’s every single little expense. Whereas a lot of the times in the insurance, insurance industry, it’s, let’s get some high level numbers, and if there’s a savings or if there’s a, a small cash flow in those high level numbers, then we can allocate it towards that insurance, Right?
[00:29:55] That doesn’t tell the full picture. It doesn’t paint any picture for us. It, it gives us, again, just like I said, very high level. In scribbles and maybe an outline, but we don’t know any of those details. No, not
[00:30:05] Stoy Hall: at all. So, um, get let go there. Trying to spin a little bit. We just moved into our house. We just had our, um, our youngest, um, at that point.
[00:30:15] So try to figure things out. Call my buddy Oscar Mon Dragon. Um, and his didn’t know, he had a partner at that time, his partner Zach Majors, and said, Guys, hey, I know you went out on your own. They left Woodman as well. Mm-hmm. , hey, um, you know, how do, how do you start your own thing? And uh, so Oscars like, I’ll get back to you.
[00:30:35] Um, and we can talk through that. You know, sorry to hear all the things. I have immediately calls me back and Zach’s on the line, never met Zach. He’s like, Why don’t you just join our firm? We’ll have an Iowa branch. And I’m like, Well, how the hell does that work? So we went through the details, um, that next week and stuff.
[00:30:52] And um, like a month and a half later, officially in Iowa, we have majors in Mundra and running. And, uh, now I’m running that branch and I’m now doing exactly what I wanted it to do. Took me a little bit to transition everybody and, and get an understanding because this world, um, as we’ve talked about and will continue to talk about, is vastly different than what we left to what we’re doing today.
[00:31:12] Um, and so grew it there, moved a couple people over, had advisors, building clientele, um, focused on, you know, doing financial plans, um, on top of everything else. So did that for, what’s it, We, it was 20 17th of May. We fast forward to 2020. Um, I’m working with them and we’re just growing and then it’s time to change, like change their brand instead of majors of Mondragon, which is their last names.
[00:31:41] Um, they went to centric Advisors. Mm-hmm. , which I was part of transitioning and helping with them with that. And, um, I think it was a great move. You have to do that for the brand. You can’t just have your name on everything. Um, and so our relationship grew, We’re. You know, doing things. And then we start to get into, we up here, um, you guys weren’t there, but we’re starting to get into what we deemed alternative.
[00:32:03] And I hate alternative investment words. It’s just an investment . Right. So my business partner, what’s a better word for it? An investment? Investment. It’s just an investment.
[00:32:11] Ryan Hall: Yeah. Right. It’s just considered alternative by the archaic, the people, the archaic mindset of this industry. It’s, it’s considered it’s alternative.
[00:32:21] Alternative because it’s
[00:32:23] Stoy Hall: not the norm different. Correct. It’s not the norm. However, alternative in our space is deemed risky. Right. It’s when we hear it, we think more risk. Mm-hmm. . Well, is the stock market more risky than, um, a commercial building that has all its tenants on 10 year? No, good question. If someone said that that was more risky, then they’ve gotta get the hell outta here.
[00:32:43] Right? And so the people deemed alternative and through obviously some hedge funds in real estate and all the things that aren’t stocks, bonds, mutual funds into that pool. However, the risk and returns, they’re not the same. They’re, they’re definitely not the same. And in our side of investments, the risk can be relatively the same with much greater returns, which includes depreciation and taxes, et cetera.
[00:33:06] So, um, we are doing a lot more of that. Yeah. You’re doing, we are doing stuff for Legacy Fiduciary, which is not only our self-directed side, but, you know, legacy planning, which they can, you can watch that episode. Um, it’ll be out soon. Plug. Yeah, I have no idea. . Um, as well as us doing family office for a couple clients, now we’re doing more business stuff.
[00:33:30] We’ve got Trinity, which again, another plug. Um, you can watch that one on, on our commercial real estate. We’ve got Brian doing taxes again. You’ll see him. Um, and so we’re doing all these things that are getting really, really complex. And so I sat down with the guys and said, Hey, I think it’s time for us up here to break away because now that we’re doing four X and we’ve got our hedge fund that it’s about to come off.
[00:33:55] Compliance is saying you gotta open the whole firm up to audit. So not only does the firm have to have an audit, the fund has to have an audit and then you have to do surprise audits on top of that. And I’m sitting here going, I don’t wanna put them through that with their business. Mm-hmm. . Cause they have a lot more advisors.
[00:34:11] They have a lot more clients. And so I said, Guys, I don’t, I don’t, I don’t think that’s a good fit for us because it’s gonna open you guys up to more risks and costs and everything. And we’re gonna say relatively small. So therefore we’re not gonna have thousands and thousands of clients. Um, it’d be cool if we did, but probably not cuz that’s, we’re so focused.
[00:34:33] Those things, those alternatives, right? We’re, we’re focused on the things that are not the norm. And so, you know, I let ’em know and we still partner with them on, you know, our premium finance cases and our life insurance and, and some other backend stuff on the broker or on the custodian side. So still good relationship, always gonna build on that.
[00:34:50] Um, thankful for them to even get us to this point. Um, of October of 2020 where we officially launched Cheers, Black Mammoth. Cheers to that.
[00:35:01] Ryan Hall: Absolutely. Um, and we, and these guys I’ll hear, by the way, go ahead. Do you know what I’m drinking? That’s what I was just gonna plug into. That’s what I was just gonna plug into.
[00:35:10] So with, with black, with black Mammoth, uh, you know, and these guys, everyone, you’ll hear this, you’ll hear this later on, you know, simple, bold, kind of in your face. And same thing with this podcast, Nobody, us Wealth, we’re gonna be in your face. We’re gonna talk about those hard talk topics that nobody likes to talk about.
[00:35:28] This is a pretty bold drink as well. From what most people would say. So, you know, we’ve all talked about, you know, our different drinks that, that we like. What’s, what’s kind of your drink of choice today?
[00:35:40] Stoy Hall: Today and every day. If I could, but I can’t cause I can’t find it. Right. It’s a rare thing to find. Is that unique?
[00:35:48] Yeah. Well, and they purposely do it. I can’t find it. We tried it in Colorado. I had people looking. We could not, we can’t . So, um, little hint there for everyone listening. Um, Blanton’s, Blanton’s baby. Um, Blain’s Bourbon. This is, uh, this is my drink. Um, and you’re right, it’s, we get a little taste so I can remember.
[00:36:06] There we go. . Oh, it’s so bold. It’s so smooth. Um, it has a very rich history too. Mm-hmm. . Um, that’s my drink of choice. It, it says a lot about me. Um, obviously I’m bold and we’ll get into why we named the company we did. I also think I’m kind of smooth. I’m a smooth talker. No, I just like to talk . I don’t know if it’s smooth at all.
[00:36:28] Um, but also it’s, it, it’s a rare thing. Blain’s itself isn’t rare per se, but they have rules behind it and they have certain clientele that it can go out to in terms of like hve and whatever. Um, which makes it demand, right?
[00:36:43] Ryan Hall: It’s hard to come by. We gotta get, we gotta finish that alphabet of horses, right?
[00:36:47] Oh yeah. We
[00:36:47] Stoy Hall: sure do. I think we have three left. Um, and I, we have one full bottle here. I got two halves or two thirds at home, and then we got a little half. So we are running, that’s low. We’re on reserves, reserves, and I don’t like it. So Buttons is more of a celebratory. LANs, please. I, we’ll pay shipping, whatever.
[00:37:08] Um, but it ties in very well to who black Mammoth is, um, and what we’re all about too. One, we’re about having fun, right? Um, we’re gonna be here for. Obviously we drink on our show. We drink during the day. Um, we drink at night. Um, it’s not all about alcohol, but we like to have fun. Right. It just sounded like it was, it did
[00:37:28] Ryan Hall: anytime, any place.
[00:37:29] Anytime.
[00:37:31] Stoy Hall: We won’t be there. Um, it also could just be a cocktail that doesn’t have alcohol anyways. Um, and that’s where it came from. So when we were building the name, I wanted black in it, right? Yeah. For multitude of reasons. One Black owned, um, being in the black in our industry or in wealth, it’s a good thing, right?
[00:37:50] Means you’re in profit. Uh, it’s bold. Um, that color choice will stand out very, very well. Um, it’d be really cool for logo. Um, it was also 2020, so, you know, inherently race war, I’m gonna throw a black in there. Like that was part, those are all the things that come into the black. I had no idea outside of that, right?
[00:38:08] I wanted it to be bold, simple, not have wealth management on it, not have all that bullshit because it’s not. This brand can do a lot of things and obviously we do a lot of things. Um, and then, um, at that time Josh was working with us and, uh, his, his brother Nate, I think it was Nate. I think Nate came up with it.
[00:38:26] Ryan Hall: You get ’em both mixed up all the time. So , I don’t
[00:38:29] Stoy Hall: know which one was favorite. Brothers, uh, came up with Mammoth and the background of Mammoth and what that means. And well, mammoths obviously back in the Jurassic days, I think thoracic, whatever, doesn’t matter, um, would lead their tribe. I don’t know what they’re called, um, to water or food.
[00:38:50] Right. But not only did they lead themselves, they led other animals, um, away from prey to food and water. Um, and that’s exactly what we’re doing here, we’re we are leading people to prosperity, to build their wealth right, to, to grow and transcend their wealth. And that’s what black man with this, Yeah, we’re bold.
[00:39:10] Always thinking about money being in the profit, and we’re leading you to these different concepts, strategies, anything to build your wealth that is not going to be normal. And we’re going to be loud about it. And we know that, hey, this is, this is our way of doing it in a way that might trigger something in your brain to be like, Oh shit.
[00:39:29] I think that makes
[00:39:30] Ryan Hall: sense. Yeah. And you men, you mentioned it, and honestly pray is a good word for some of the everyday people that are out there, sometimes you guys are preyed upon in the industry and it’s, it’s a sad thing to see a lot of times, but you’re prayed upon because you have some sort of money that you can allocate towards some random plan or some random thing that somebody can, can put together for you.
[00:39:53] And all that is is there’s a few quick buttons and a few signatures that you can sign, and now your money’s kind of in the hands. Yeah. And, and that’s prey is, as, you know, prehistoric maybe that it is. Like that’s a. Kind of a good word. It is for a
[00:40:10] Stoy Hall: lot of people. And it, and it’s, it’s what our industry has been about and is slowly dying, thankfully.
[00:40:17] Um, aum, right? Everything’s based on AUM and what, you know, you guys don’t know, that’s assets are management. So you have much investments in accounts. Majority of advisors are always trying to get that right. They’re always going after that. Um, and we, we don’t per se, like obviously we want to help you. Um, but the difference is, and I’m gonna lead into this and a story literally just happened cuz I got one, got my haircut today.
[00:40:42] Barbara would ta it’s gonna lead into this of your money mindset. The reason they attack that stuff is cuz they only care about doing things and growing your wealth deemed in your investments. Um, because it makes it feel good. And that’s what everyone focuses on. How much do I have my investments, right?
[00:40:59] Mm-hmm. . But that’s the opposite way of thinking. Shouldn’t we be thinking about, I have this much coming in, so. How can I take care of my family and the loved ones, which is also wealth, by the way, and then be able to do investments as opposed to our industry being so focused on investments and growing your wealth based upon only money.
[00:41:22] Um, it’s wrong. So I’m the barber chair today, and, uh, Tay, um, Artavis shout out, um, does a great job, by the way. Fading like crazy. Um, he asked. It looks good. It looks good. I appreciate it. I appreciate it. Um, he, he brings up this point, um, he’s like, I want to, I keep getting offers from friends and everybody to be a mortgage lender to go sell cars, and you can make really good money doing it.
[00:41:50] Um, I just don’t know what I want to do. And I’m at a crossroads. I’m at a crossroads. Do I give 110% into my barbershop or do I kind of like just find another avenue, right? Because I’m tired of living paycheck to paycheck. . And I told him, It’s has nothing to do with the physical part of you going to find money has everything to do with your mind.
[00:42:09] Your money mindset is whacked. Your money is actually abusing you in this relationship. And he’s like, What? What did one of those, Right? Mm-hmm. , because that’s deep. That’s not a, that’s not something you just say. And, and he goes, What, how, what, what? And I go, Well see, you see here when you’re poor, and it doesn’t matter your skin color, when you’re poor, you live paycheck to paycheck.
[00:42:33] You care about money over a lot of things because you have to make that decision. You have to cut things out and focus on expenses. And Brian and I talk about this all the time of stop focusing on cutting expenses. Yes, they need to be under control, but why are we not focusing on making more money? Why would you not focus on bringing in more income?
[00:42:52] Cause if you bringing more income mm-hmm. , the that’ll be taken care of, will be taken care of. Right, Right. The wealthy people and I, I mean wealth in terms of they have money but also just are comfortable in life, Right? Um, do that they’re focusing on how can I make and create more wealth? I’m not really focused on my expenses.
[00:43:12] Focus on the negatives. Negative shit’s gonna happen to you. Focus on the positives. Positive things are gonna happen to you. Producing income is a positive. Focusing on negatives is an expense. focusing on expenses is, is a negative, right? Um, and so he’s like, I, I’ve never thought about that way. I said, It’s, it’s been drawn upon you your whole entire life.
[00:43:32] So right now you’re thinking of how do I cut my expenses and make this thing work, as opposed to what are some ideas to make this thing grow? Right? And then I went even further and said, What are you passionate about? You’re not passionate about selling cars, mortgage. And it goes into this really cool story about how you, uh, started cutting hair.
[00:43:53] He started cutting his own hair because he used to go to barbershop all the time and his dad told him no, probably cuz of money. And so he started doing his own lineup and then that transpired into college where he’s doing his teammates. Then he is doing the whole college. And by his senior year he’s the, he’s the go-to guy.
[00:44:08] He’s the guy. And it built him the passion to where he is at now. Right. And he’s never gotten past a certain point. He said, I only am I savings. It only goes up to a certain number, hits it and bounces back down. Keeps doing that in, in the stock trading game. We call that a what? Correction? A resistance.
[00:44:29] Ryan Hall: Oh, the resistance line support line.
[00:44:31] Yep. I thought you meant coming back down as a correction. I’m like that. I mean, correcting
[00:44:35] Stoy Hall: itself right there, . But even in our world, we have resistance and supports, right? Yeah, absolutely. In our savings accounts, that’s what happens. We all probably go through it. There’s a certain number that is really tough to get over, right?
[00:44:45] Mm-hmm. , physically it’s not, it’s all mental, isn’t it? Cuz physically, if it’s at a thousand. I have over a hundred dollars in my pocket. I’ll just, I can put it in, I’m over it and let’s keep going forward. But what happens is, even if I put that a hundred in, I’m going back to a thousand, probably an 800, 600.
[00:45:02] Oh shit. Now I gotta get back up to it, right? And then I get back up to it. Mm-hmm. . And I said, That has nothing to do with the physical piece of, um, your life. It has everything to do with the mental, the money mindset of yours is really negative. It’s bad. It’s taking advantage of you and getting you into this vicious circle.
[00:45:18] And I said, what people need to realize is that if they can control that piece and start focusing their energy on things that make them happy and things that make them money, then the rest will take care of itself. He’s like, that’s, that’s easier said than done. And I said, Yes. Yeah. Mm-hmm. , obviously. Um, but if you don’t do it where you’re gonna end up, right, you’re gonna end up the same spot, same place, or you’re
[00:45:45] Ryan Hall: gonna end up selling cars or being mortgage loan happy.
[00:45:48] Exactly.
[00:45:49] Stoy Hall: And he’s like, But that make really good money. He’s like, My, my one friend makes like two 40 a year. I said, Congratulations. But he also probably works 12 hour days, including holidays, weekends, and everything else. He’s like, Yeah, but it’s good money. And I said, That’s because you’re valuing money over your time.
[00:46:05] You start valuing your time over your money and things will change for you because if your time is so important, you know what your value is, you now know what you need to do to create the money, the income to support the time that you wanna spend on certain things. Now that time could be education. Um, our time spent right now on a podcast mm-hmm.
[00:46:28] right? Um, even we know on this, even the podcast, this is expensive for us to do, right? We’re filming today for like an hour. My rate as a CFP and everything that I have is about two 50. You guys aren’t, So, we’ll cut it in half. We’ll say a hundred. Right now we’re spending $450 just to produce this one thing, let alone the cost of everything else, the equipment, um, our tech, our marketing, everyone putting into this one shell or this one clip.
[00:46:54] Right. But we know the value of it because of what we’re talking about to people is going to change their lives. Epso, facto, hopefully coming to work for with us. Right. And now we produce that income. Mm-hmm. because we’re passionate about those things. We’re cool with spending that capital doing that. If we were talking about, Oh you mean accounting?
[00:47:16] Ha, if we were talking about accounting for this, this hour, I would nod, vomiting, I would throw up cuz like that would be a waste.
[00:47:27] Ryan Hall: That’s not helping us. I don’t know if we could get an hour of, I think got a minute talking about accounting. I think, Oh, maybe a minute. Yeah, a minute’s. Pretty good minute’s.
[00:47:34] Good clip.
[00:47:35] Stoy Hall: Uh, yeah. Yeah. . There’d be a lot of
[00:47:39] Ryan Hall: ums. There will be a lot of ums for these guys.
[00:47:42] Stoy Hall: Income. The liability goes over here. Put a negative note. I’ll do negative. Has some parentheses. I don’t know. . Right. Um, and he’s like, I, I’ve never thought about it that way. Um, ever. And to me, which was really cool cuz it happened today, sums up who we are at Black Mammoth and what we’re all about.
[00:48:00] We’re focused on that money mindset. That’s our job. That’s why we’ve created this podcast too, of getting people to understand that what we’re saying isn’t the norm. It is, it is what’s right. It’s not the norm. And this whole thing takes time. Yeah. It’s, it’s damn near psychology. Like we’re therapists money.
[00:48:17] The money mindset therapists. Right. Um, although there was actual financial counselors out there, I’m not licensed that way. Compliance. Right. Um, We’re here for that and everything we do is based upon that. And that was just amazing that he said that we had that conversation. Um, and then one of his buddies came in, was talking about, I dunno how he was talking about, and then Tay used that same vernacular against him about his mindset.
[00:48:45] And I was like, That’s it, that’s what we’re here for. But it’s, it’s cool to change, but it’s cool to see him say that. And it’s really cool that it just happened today. Yeah. I, I did make this up, I promise, .
[00:48:56] Ryan Hall: But it’s cool to see those things and that’s just like a teacher or a coach. Like it’s to impact maybe that one person a day or two people a day, whatever it might be.
[00:49:07] But impact and change maybe one, one little step. It’s not gonna be an overnight thing. Like you, like you said, it’s a long time, long time process, but that doesn’t mean your money necessarily should be tied up for a long time. And I’ll go back to the AUM and stuff like that. The big reason that people focus on AUM is the longer that they have your assets is the longer that they’re making money off of you.
[00:49:31] Stoy Hall: A hundred percent. It’s usually it’s not a hundred percent. It’s usually 1%. Yeah. Uh, one to one to one and a half percent. Um, but that’s what they charge. I mean, to go even further into that, I’m going to, We’re going into the weeds. Yeah, absolutely. To even go in further to that, they’re, Yes, that’s exactly what they’re doing to make their one, one and a half percent, which then is probably their GDC is 50 to 80% of that, right?
[00:49:52] Yeah. That’s what the advisor gets. Um, even further of that, they’re usually sticking you in funds. Most, mostly right. In the BD world now, ETFs are very hot, so we’re going in a little more ETFs, but there’s also expenses inside of those. So not only is it the 1, 1, 1 and a half for the advisor, now we’re talking about 0.05 to 1.5 in terms of the expense ratio inside the fund, absolutely.
[00:50:19] No one talks about those. Right. And that’s why what everyone’s deeming aum the race to zero, cuz fees are coming down. It’s not because of that, it’s because of the true meaning of what we’re supposed to do as professionals is the planning, the fiduciary side, the family off, all that stuff. Because that means more than their a hundred thousand dollars that they have in, in some brokerage.
[00:50:42] Ryan Hall: Yeah, no, exactly. And, and again, that’s a, that’s a long term investment, but we’re trying to change a long term mindset. Oh yeah. Those are two very, very, very vastly different things. So
[00:50:54] Stoy Hall: different. So different. It’s fun. We’re gonna have many episodes on that. I’m probably, we’ll probably bring it up multiple episodes.
[00:51:01] Mm-hmm. and it’s
[00:51:02] Ryan Hall: own Yeah. We can, we can use that part as a teaser to several episodes in the future. Oh, and then again, and again, and again and again, again and again, . But when did you
[00:51:10] Stoy Hall: realize mindset was so important? Oh, what was that trigger? Um, it, uh, it was my mom. Um, and for those who don’t know, I lost my mom on October 24th of this year, 2021.
[00:51:25] Um, and it was her, when I was, I wanna say 13, 12, 13, somewhere in there, she was working at a security company, 12 hour shifts and making really, really good money. Um, I don’t know exactly what she was making, but I would say 60 plus. And back then, 60 plus was really a good number, let alone it’s still a good number and we’re living a good life and she’s buying all these good things.
[00:51:50] And, um, they were gonna get her into a leadership and move her up. And she said, she said, no. Um, I don’t want to. And they said, Okay. Well, Pie. Right? And so then she ended up working at a bar and things and money changes right now that not, that is not necessarily money mindset, but it started me down this mindset track of her mindset was she’s not good enough to be in a leadership role.
[00:52:25] She’s not good enough to go up a ladder. Um, my mom had an eighth, eighth grade education, got her GED and everything, but like, that’s her mindset of where she was. She never would go above and beyond. And one of the best stories about my mother is she did that. I woke up middle of night one night, um, I think it was before a game.
[00:52:44] And uh, the police are, has this bright, Why do they have bright light? They’re lights, they’re flashlight, , Bryce thing in the world. So I’m sleeping and I wake up and they’re pulling me outta bed because I don’t why they think I’m a suspect. I know exactly why they think I’m a suspect. Um, I’m blurry. I dunno what’s going on.
[00:53:01] Walk down the hall and there is blood, like a murder scene from our front door. Through our living or through our hallway to our kitchen and blood everywhere. I’m like, well, I know my mom’s screaming cuz she’s screaming, That’s my son. Get your hands off of him and let him go back to sleep. So I know my mom’s alive.
[00:53:18] Um, but blood everywhere I am now like fuzzy, like shocked. I i in a dream what’s going on. Mm-hmm. , Um, come to find out that our neighbor, um, some guys basically were, I don’t know if it was rape or whatever, to his, um, girlfriend and he came storm him in to, to defend, right? And they gashed him with a knife and split his scalp open so his scalp is open.
[00:53:47] My mom, who is a nurse, was a nurse. A lot of nurse stuff in our family runs in screams at the guys. They run out, she grabs them, pulls ’em into our kitchen and bandages them up. Calls the 9 1 1, gets the ambulance. She ends up getting the key to the city. Um, and it, it is amazing, right? Mm-hmm. , so I know she has it in her, but the mindset of not being able to go above and beyond led me to realize that mindset is more powerful than anything else.
[00:54:13] Mm-hmm. , Um, which leads to money mindset. And then the root of everything I found out in life is money. Who to think? Right? Money runs everything in our worlds. So what is it about money that runs our world? We let money run our worlds, Therefore, Argo, albeit all those words, it’s our mindset. And so that’s how it came to be.
[00:54:38] And then all the research and, and ours and time and everything I’ve done in my life, I’ve always just revert it back to like, how does the mindset, um, dictate things and, and ended up, hey, it’s money mindset and it’s the most powerful thing I think is there is in the world and we need to. Change that. And by we, I don’t mean just the people at this table.
[00:54:57] Literally, everybody needs to change that. Everybody, all financial advisors, planners, bankers, financial consultants, anybody in the world that’s talking about this, it’s okay. You’ll be all right. You’ll survive. lost it. Lost it. Um, everyone needs to be a part of this, this change. And if we don’t change that money mindset, then we’re gonna repeat things.
[00:55:19] Yeah. Um, drastically.
[00:55:21] Ryan Hall: Yeah. I think a huge part of that story that you just shared, um, and we’ll talk about it a lot later, we talk about it within our process as well, um, at Black Mammoth is it’s a time, and you, you mention it like crazy. Your mom waits a split second in that, or she waits a few minutes to let these guys run out or do whatever.
[00:55:43] That guy’s in a pool of butt, he’s laying there. Who knows what happens in that situation. Right? Right. So she took action. She made a choice. Okay, I have to act now. Otherwise something bad’s gonna happen. Yep. And that’s something sometimes that people need to hear with your money. The the time is to start now.
[00:56:03] And if you keep kicking the can down the road, you’re, you’re losing out on a lot of, a lot of gains and a lot of things that can be very, very helpful in your financial
[00:56:13] Stoy Hall: life. It aren’t nerd world. We call that time value money. Right?
[00:56:17] Ryan Hall: I wasn’t gonna say the exact same thing terms,
[00:56:19] Stoy Hall: right? Yes, yes. But also, um, you need, you need to act immediately.
[00:56:25] And I don’t want to hear the bullshit of I don’t have money, right? I don’t, I don’t have enough money to work with you. Um, you know, we don’t have enough assets. I don’t have any complexities. That’s all bullshit. That’s, that’s all you, them people, us, whatever, hiding behind something because we’re not comfortable enough with the relationship with money to just go get it done because physically, We do most of it.
[00:56:49] Yeah, absolutely. Except for one thing, right? We, and we, we, last week we went over this, the hardest thing for our new clients is that there’s a little homework that has to get done on the front end. Yeah. Um, budget statements, et cetera. That is the hardest thing. That is the thing that they need to get done, but they need to work through that because it helps the process mentally.
[00:57:10] And then we take all that off their shoulders.
[00:57:12] Ryan Hall: No, absolutely. And then a lot of times it puts into perspective for those people, like, what, where is my money going? What’s my money doing? And it helps them actually sit down and think about that. And as much as people don’t think that there’s complexities in their life when it comes to organizing your budget and organizing your costs and expenses and, and whatever it might be, money coming in, money going out, it can get pretty complex sometimes.
[00:57:36] Absolutely. Your complexities are different than my complexities. My complexities are about to skyrocket having, you know, a new child on the way. or some other life event, you know, new job, another child, John Deere, for example. That’s a perfect example right now with real life stuff. There was a strike that happens and that changes a lot of people’s world.
[00:57:58] They go from making X amount of dollars on the line to striking with the union and making X amount of dollars because they’re union dues and different stuff like that. Income fluctuates. Everything fluctuates. Everything’s ever changing. And we just talked about this to
[00:58:12] Stoy Hall: say life happens or shit happens.
[00:58:15] Ryan Hall: Yeah, stuff happens. And just because you don’t think that you have complexities, I don’t know that I’d go that far. No.
[00:58:24] Stoy Hall: No, I, I wouldn’t either. And also, you’re not the expert with money. We are people in our industry, we’re the experts, right? So I use this analogy a lot and we use this one in insurance as well, but like everyone has an expert who’s a doctor, an attorney, right.
[00:58:40] Even a banker. Yeah, absolutely. A, a planner, advisor, a counselor, whatever you wanna call us, um, they don’t have one of those because they don’t have enough money for it. They think that they can, like, people think that they control and make the best moves for their own money, which is funny because you, you can’t, unless you spend hours and all the hours that we do every day, there’s, it’s just impossible.
[00:59:05] Um, and that’s why, that’s why we have jobs, but people want to do that. And that goes into that money mindset of the value, I believe the value of time. How many hours, if, if you weren’t in this industry, would it take you to do all your personal stuff to, to become an expert enough to like make good decisions?
[00:59:25] Ryan Hall: I don’t even want to think about it. I think, I mean, I don’t know, countless, It’s every single day, every single night that I, you would have to sit down and
[00:59:33] Stoy Hall: try and figure that out. And what happens does, do things change in. does market go like this? Oh, absolutely. The taxes change. Absolutely. Rules come out.
[00:59:40] Yeah. You can’t stay up on all that. No. Illegal behind it. All of that stuff. And that’s what people pay us for. That’s weird. The porter’s moving . Um, that’s what they pay us for. Right. And we gotta get people to understand that mindset Yeah. Of their time is valuable. Part of our cost is their time. Not they don’t have to learn it.
[01:00:00] Right. They hire us to take care of them and take all that weight off their shoulders. We will teach them as we go, but there’s no way someone to download all this at once. It’s just not possible. That thing keeps moving. Looks like a glitch. It’s freaking me out, man. ,
[01:00:16] Ryan Hall: I just, uh, I go back and you mentioned the, the perfect example as a doctor, and that’s always a great example.
[01:00:23] Like, I’m not gonna sit here and try and diagnose my own stuff, or I’m not gonna go to you and say, Hey, Stowaway, I think. , my shoulder’s dislocated, or I think that I might have this infection. You’re not going to come here and say, Oh yeah Ryan, you have that. First of all, if it’s a
[01:00:40] Stoy Hall: dis best friend, Sean sls, a surgeon, I’m just, I’m a doctor at this point because my mom So , That’s a bad analogy cuz Yeah, I would take care of you.
[01:00:47] I got the rules. I know the rules ,
[01:00:49] Ryan Hall: but at the same time, like you’re not gonna,
[01:00:53] I’m pretty sure, and I’ll use this example all the time cuz I love it. Like there’s, there’s times where I might have stomach pain and I might Google it and WebMD comes up. Mm. Yeah. And like nine times outta 10, I’m pregnant. Yeah. cancer. Exactly. Like, I’m pregnant, I’m pregnant. But at the same time, like I’m a male.
[01:01:10] That doesn’t, that’s not worth it doesn’t equate. Right. So those are the things, like you have a doctor and yeah, your insurance helps, but there’s expenses that go along with that. Right. Same thing with us, I mean, we’re kind of that insurance company for your finances, something goes awry. We’re still here to tell you what’s in the best interest for you and making sure that nothing completely explodes and your financial world doesn’t crumble and die basically.
[01:01:36] Stoy Hall: Exactly, exactly. That’s why I would say 95 or higher percent of our clients during the pandemic, when it happened and it occurred, most of ours made out, well, business owners obviously, and stimulus and everything that made out, but like they weren’t, No one was scrambling. No one was hurting because we, we had solidified things and we just took care of ’em, and then they would call us and be like, Well, what’s gonna happen?
[01:02:00] We’d give ’em the answer and be like, You’re good. We’re good. Yeah. Now we have to live off a little savings right now. You know? Don’t go to Jamaica or Hawaii. Oh wait, you can’t, Sweet. Awesome. Stay home.
[01:02:09] Ryan Hall: We’ll take care of this . Exactly. Or what’s this new loan? What’s this new thing? Okay, well let we know it.
[01:02:17] We’ve done our research on it. And even if they don’t ask, Hey, this is something that we’re gonna look into for you. We might even fill out that application for you. We’re gonna
[01:02:25] Stoy Hall: help you. Do you like, do you, do you guys like free money? Exactly. No. Oh, well you’re getting it anyway cuz it ma it makes it most sense for you.
[01:02:31] Yes, absolutely. So, but um, yeah, that’s, uh, that’s me, that’s part of my story. We’ll go into more details, but, um, I’m just very thankful for where we’re at with Black Mammoth, um, having you on board, where our team is, our podcast, our listeners, our viewers, and where we are going to go, um, with our guests that are coming on and everything that’s gonna happen because this voice of what we’re doing is going to change things and it’s going to change the attitude and mindset of everybody.
[01:03:02] And that’s, that’s what’s important.
[01:03:04] Ryan Hall: Yeah. And guys, this is, this is gonna be one of the first episodes that rolls out. Um, you know, getting to know us, getting to know our companies, different stuff like that. Tune in, subscribe, like, share, whatever it might be, whatever social media you’re on. We’re always gonna be on YouTube, so you can look us up that way as well and we’ll get those links out as well.
[01:03:24] Um, we’ll do a good job with our marketing team on that. But if there’s any questions, reach out, find our contact information wherever you can, or stop over at her office. I mean, you can. You can come in any time, knock on the door and say, Hey, is this person available? If we’re available, we’re gonna come talk to you.
[01:03:41] We’re not just gonna show you away
[01:03:43] Stoy Hall: for sure. So cheers.