Most business owners don’t get funding because they planned for it. They get it because something broke and they’re panicking. That panic is exactly what predatory lenders are counting on. @stoyhall sits down with Sara Weldon, founder of @Trufinco , to break down how the lending industry really works, why MCAs are destroying businesses, and the exact framework you need before you borrow a single dollar.

If you’re a business owner thinking about funding right now, watch this before you sign anything.

CHAPTERS:
0:00 Most Funding Decisions Come from Panic
2:00 The Real Emotions Behind Needing Money Now
3:30 How Lending Vultures Trap You at Your Worst
5:00 MCAs Are a Shit Sandwich and Here’s Why
7:00 The Harassment That Never Stops
10:00 When Debt Actually Works in Your Favor
12:00 Noise vs Truth: Funding Myths Exposed
16:00 The 3 Step Framework Before You Borrow a Dime
21:00 The Biggest Funding Mistake Business Owners Make
23:00 The Hard Truth Every Owner Needs to Hear

Sara Weldon has spent seven years in the lending industry and will be the first to tell you she hates what most of it has become. In this episode she exposes merchant cash advances, stacked loans, and the tactics lenders use to keep you trapped. She also walks through her framework for borrowing the right way: define the use of funds, set a real max payment, and compare total cost instead of just chasing the lowest interest rate.

We also bust four of the biggest funding myths out there, including why a business doing $14 million in revenue can still be completely broke.